This document defines the scope, conditions and instructions for use of visual material and texts of Mirage Granito Ceramico s.p.a., such as for instance, but not limited to, catalogues, texts, technical data tables, trademarks. logos, product photos, product settings, videos, etc.
You are entitled to use the visual material and texts provided to you or downloaded by you from the Mirage.it website and related platforms or using other links supplied to you by Mirage Granito Ceramico s.p.a. only within the scope and in accordance to the methods set forth below; all uses that do not fall within the following are prohibited, as set forth in point “O. TRADEMARKS AND IDENTIFICATION MARKS OF THE SELLER” of the General Sales Conditions of Mirage Granito Ceramico s.p.a. currently in force.
1. Scope of use
Visual material and texts provided or downloaded must be used exclusively within the scope of your activities and your company and strictly for the purpose of providing information, promoting and selling products manufactured by Mirage Granito Ceramico s.p.a..
The following information applies to reproduction of visual material and texts on your merchandising tools, your website, your catalogues or by any other means of communication used, such as for instance but not limited to: press, video, radio, the Internet, social media, instant message platforms or VoIP.
2. “Mirage” trade name
The reproduction of trademarks and logos containing the wording “Mirage” must only have the purpose of distinguishing and describing materials manufactured by Mirage Granito Ceramico s.p.a.. Trademarks and logos must be provided by our company and the trademark used for the sole purpose of advertising and promoting the products of Mirage Granito Ceramico s.p.a..
The “Mirage” trademark must always be reproduced in its original format. Proportions, colours and other distinctive features must never be modified. The use of unrelated effects or filters is not allowed. Unless we have given our prior authorisation, the trademark and trade name cannot be used in domain names and trademarks all over the world, nor within the scope of AdWords advertising for search engines.
Reproduction of the Mirage trademark must in no manner allow anyone to believe that Mirage Granito Ceramico s.p.a. is sponsoring or promoting your website, activities or the commercial actions that your website advertises.
The Mirage trademark must in no manner be used to lead the public to believe that there are ties between our companies that differ from a typical commercial co-operation between manufacturer and retailer of ceramic tile.
Reproduction of the Mirage trademark must not damage the reputation, respectability and commercial position of Mirage Granito Ceramico s.p.a.; should this happen, the trademark must be removed upon receiving our demand for this to be done.
The Mirage trademark must not be used to compare our products with those of others.
3. Mirage.it website and related platforms linking policy
Links to the home page of our company website, email@example.com (surface linking) are permitted; the same applies to links to pages of our website (deep linking). Framing is on the other hand not permitted (where frames means displaying pages of another website on one’s website within a frame, which may lead to believe that the contents belong to the same website).
Mirage Granito Ceramico s.p.a. reserves the right to demand removal of inbound links, should the same believe at its sole discretion that these may damage the reputation, respectability and commercial position of Mirage Granito Ceramico s.p.a..
4. Logos, images, films, music, texts and relative contents
All visual materials and texts, such as for instance logos, product photos and settings, films, music and catalogues, which have been supplied to you or you have downloaded from the Mirage.it website and related platforms or from other links provided to you, are reserved and protected under the law governing industrial and intellectual property and are therefore property of Mirage Granito Ceramico s.p.a..
Logos, images, films and music cannot be in any manner modified or tampered with.
When reproducing trademarks, logos, product photos and settings, as well as any other visual material and texts of Mirage Granito Ceramico s.p.a., on your merchandising tools, website, catalogues or by any other means of communication, you must undertake to explicitly mention Mirage Granito Ceramico s.p.a. on the selected means of publication.
All material supplied to you or downloaded by you from the Mirage.it website and related platforms or from other links provided to you cannot give rise to any form of transfer, licence, authorisation for usage, transfer to third parties or be otherwise reproduced for purposes that do not fall within the scope of use described above.
The design, management and coordination of the material provided are at the care of the Marketing Dept of Mirage Granito Ceramico s.p.a., which can be contacted at the firstname.lastname@example.org address.
5. Removal of trademarks, visual material and texts of Mirage Granito Ceramico s.p.a.
The right to use trademarks, names or other identification marks of Mirage Granito Ceramico s.p.a., and to use logos, product photos and settings, films, music, catalogues, etc., will be immediately revoked in the event of infringement of the provisions set forth in this document and in the event that the contractual relationship with Mirage Granito Ceramico s.p.a. comes to an end or is terminated. Removal of the above must take place within 15 days from receiving notice of infringement or from termination of the contract, and must apply also to websites that contain them and that are related to your company.
All visual materials and texts, including recommendations and instructions, published on the Mirage.it website and related platforms for descriptive and promotional purposes only, are to be considered as indicative and not binding for Mirage Granito Ceramico s.p.a..
Mirage Granito Ceramico s.p.a. is not responsible for any direct or consequential damage arising of use of the visual material and texts, should these contain errors, omissions, inaccuracies of any kind. The user of the visual material and texts will be the only subject responsible with regards to third parties for any direct or consequential damage arising out of the unauthorised use of the same, and therefore indemnifies Mirage Granito Ceramico s.p.a. from any prejudicial consequence resulting from claims for compensation lodged by third parties
The user of the visual material and texts must inform Mirage Granito Ceramico s.p.a., without delay, of any infringement of rights relating to trademarks and/or images, which the user becomes aware of, and of any claim that third parties may lodge against Mirage Granito Ceramico s.p.a. for the alleged infringement of rights relating to trademarks and/or other industrial and/or intellectual rights. The user must also undertake to inform Mirage Granito Ceramico s.p.a. of any unfair competition and falsification that it becomes aware of.
For any questions or explanations relating to the use of visual material and texts, write to: email@example.com